SEO Write For Us
SEO stands for “search engine optimization”. Simply put, SEO is the process of improving your website to increase its visibility on Google, Microsoft Bing, and other search engines when people search for:
- Products you sell.
- Services You Provide.
- Information on subjects in which you have in-depth knowledge and/or experience.
The more visible your pages are in search results, the more likely it is that you will be found and clicked on. Ultimately, search engine optimization aims to attract visitors to your website that convert into customers or create an audience that keeps coming back.
How is SEO different from SEM?
SEM and PPC are two other common terms that you’ll read a lot about here at Search Engine Land and hear about in the broader search engine marketing community.
Read on to learn more about these two terms and how they relate to SEO.
SEO versus SEM
SEM stands for search engine marketing, better known as search engine marketing.
Search engine marketing is a form of digital marketing. It is a general term for the combination of SEO and PPC activities aimed at generating traffic through organic search and paid search.
Simply put, search engine marketing is the process of gaining traffic and visibility on search engines through paid and unpaid efforts.
How do SEO and SEM differ? Technically, it’s no different: SEO is only half of SEM:
SEO = generate organic traffic from search engines.
SEM = Generate paid and organic traffic from search engines.
SEO vs. PPC
PPC stands for pay-per-click – a type of digital marketing where advertisers are charged whenever one of their ads gets clicked on.
Basically, advertisers bid on specific keywords or phrases that they want their ads to appear for in the search engine results. When a user searches for one of those keywords or phrases, the advertiser’s ad will appear among the top results.
So again, if we think of search marketing as a coin, SEO and PPC are two sides of the same coin – SEO is the unpaid side, PPC is the paid side.
Another key point: it’s important never to think of it as “SEO vs. PPC” (i.e., which one is better) because these are complementary channels. It’s not an either-or question – always choose both (as long as your budget allows it).
How to Submit Your Article on Biztipsweb.com for SEO Write For Us?
To submit guest posts, please read the guidelines mentioned below. You can contact us at the website contact form or contact@biztipsweb.com.
Why Write for Biztipsweb – SEO Write for Us
Writing for Biztipsweb can expose your website to customers looking for SEO.
Biztipsweb’s presence is on Social media, and we will share your article with the SEO-related audience.
You can reach out to SEO enthusiasts.
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Article Guidelines on Biztipsweb – SEO Write for Us
We at Biztipsweb welcome fresh and unique content related to SEO.
Biztipsweb allows a minimum of 500+ words related to SEO.
The editorial team of Biztipsweb does not encourage promotional content related to SEO.
To publish the article at Biztipsweb, email us at contact@biztipsweb.com
Biztipsweb allows articles related to tech, marketing, business, etc.
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